000 | 00560nam a22001457a 4500 | ||
---|---|---|---|
999 |
_c5142 _d5142 |
||
008 | 170227b xxu||||| |||| 00| 0 eng d | ||
020 | _a978-0-07-161505-1 | ||
082 | _a658.8 MOE | ||
100 | _aMOELLER H. Leslie | ||
245 |
_aThe Four Pillars of Profit Driven Marketing _bHow to Maximize Creativity Accountability and Roi _cLeslie H. Moeller and Edward C. Landry _hEnglish |
||
260 |
_aUnited States of America _bMcGrawHill _c2009 |
||
300 |
_a232p _c23cm |
||
650 | _21. Marketing Management 2.Communication in Marketing 3.Rate of return | ||
942 |
_2ddc _cBOOKS |