000 00560nam a22001457a 4500
999 _c5142
_d5142
008 170227b xxu||||| |||| 00| 0 eng d
020 _a978-0-07-161505-1
082 _a658.8 MOE
100 _aMOELLER H. Leslie
245 _aThe Four Pillars of Profit Driven Marketing
_bHow to Maximize Creativity Accountability and Roi
_cLeslie H. Moeller and Edward C. Landry
_hEnglish
260 _aUnited States of America
_bMcGrawHill
_c2009
300 _a232p
_c23cm
650 _21. Marketing Management 2.Communication in Marketing 3.Rate of return
942 _2ddc
_cBOOKS