000 00323nam a22001217a 4500
008 151109b xxu||||| |||| 00| 0 eng d
020 _a0273651501.
082 _a658. 8 DOY
100 _aDOYLE, PETER
245 _aMARKETING MANAGEMENT AND STRATEGY
250 _a3rd ed.
260 _aLONDON:
_bPEARSON EDUCATION LIMITED,
_c2001.
999 _c4001
_d4001