FARESE,LOIS  GRADY, KIMBRELL & CARL, WOLOSZYK <br/><br/>
MARKETING ESSENTIALS 

 - 2ND 
 - NEW YORK:  MCGRAW- HILL,  1997.- 
<br/><br/><label>ISBN: </label>0026406012 
<br/><br/><label>Dewey Class. No.: </label>658.8 FAR