EVANS, JOEL R.  BARRY, BERMAN <br/><br/>
MARKETING 

 - 4TH 
 - NEW YORK:  MACMILLAN PUBLISHING COMPANY,  1990.- 
<br/><br/><label>ISBN: </label>0023344016 
<br/><br/><label>Dewey Class. No.: </label>658.8 EVA