PEARCE, JOHN. A. <br/><br/>
FORMULATION,IMPLEMENTATIO, AND CONTROL OF COMPETITIVE STRATEGY 

 - 9th ED 
 - NEW YORK  McGRAW-HILL, INC  2005 
<br/><br/><label>ISBN: </label>0072946881 
<br/><br/><label>Dewey Class. No.: </label>658.401 PEA