Global Marketing (Record no. 6144)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00452nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180425b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-1-292-01738-9 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KEE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KEEGAN, Warren J. |
| 245 ## - TITLE STATEMENT | |
| Title | Global Marketing |
| Statement of responsibility, etc. | Wareen J. Keegan and Mark C. Green |
| Medium | English |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | England |
| Name of publisher, distributor, etc. | Pearson Education |
| Date of publication, distribution, etc. | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 608p |
| Other physical details | ill.; Pictures |
| Dimensions | 28cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | BOOKS |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Mwanza | Mwanza | 25/04/2018 | 658.8 KEE | 10000001646 | 25/04/2018 | 25/04/2018 | BOOKS | |||||
| Dewey Decimal Classification | Mwanza | Mwanza | 25/04/2018 | 658.8 KEE | 10000001647 | 25/04/2018 | 25/04/2018 | BOOKS |