Marketing Communications Management (Record no. 5368)
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000 -LEADER | |
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fixed length control field | 00417nam a22001457a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170318b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-0-85702-786-3 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 COP |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | COPLEY Paul |
245 ## - TITLE STATEMENT | |
Title | Marketing Communications Management |
Remainder of title | Analysis Planning Imlementation |
Statement of responsibility, etc. | Paul Copley |
Medium | English |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | London |
Name of publisher, distributor, etc. | Sage |
Date of publication, distribution, etc. | 2014 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 464p |
Dimensions | 24cm |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Source of heading or term | Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | BOOKS |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Mwanza | Mwanza | 18/03/2017 | 658.8 COP | 10000000835 | 18/03/2017 | 18/03/2017 | BOOKS |