MARKETING STRATEGY: (Record no. 2352)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00320nam a22001097a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150907b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0761958754 |
| 082 ## - | |
| Classification number | 658.8 MER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | MERCER, DAVID |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING STRATEGY: |
| Remainder of title | THE CHALLENGE OF THE EXTERNAL ENVIRONMENT. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | LONDON: |
| Name of publisher, distributor, etc. | SAGE PUBLICATIONS, |
| Date of publication, distribution, etc. | 1998. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Koha normalized classification for sorting | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 658_800000000000000_MER | Dodoma | Dodoma | Ground Floor | 07/09/2015 | 658.8 MER | 000000004909 | 29/07/2019 | 07/09/2015 | BOOKS |